Hello and welcome to your weekly FWD.
The era of handheld entertainment, communication, connection and everything in-between continues to grow. Whilst devices are pushing out traditional paper-based methods (the last physical Yellow Pages was delivered in London last week) the app industry is going from strength to strength. Fornite has just launched on Android for Samsung phones, whilst Facebook is building its own AR games to use over Messenger video chat.
As more and more attention turns to fake news and what falls between the lines of free speech and defamation, this week Twitter grapples with defining ‘dehumanising speech’ and what this means for the deletion of such tweets and accounts. InfoWars weighs in on the debate with more than a dozen of their tweets being red-flagged for violating Twitter’s rules. 280 characters can hold more than we thought – short but rarely sweet.
- Facebook shuts down Friend Lists and is likely to bring dating into the core app, Facebook employees are testing it now
- Facebook also launches AR games to play with friends through Messenger and opens up Mentorship (one of their newer features) to Groups
- Snapchat opens up shoppable features to the top creators on the platform
- Pinterest rolls out wider video format to all advertisers
- Spotify tests skippable audio ads in Australia
- A look at the 55 proposed new Emoji for 2019
- Usage of #Ad increases by 44% in H1 but consumers want more inventive Influencer endorsements, and 49% want greater regulation
- How Google’s entry could change the OOH market
- Dua Lipa bot sends you ‘mood based’ playlists
- Wayfair is opening up commerce on Magic Leap
- BBC to create a Virtual Reality Prom
- Twitter is under fire for its stance on extremist profiles, this article goes behind the scenes charting what content gets banned on the platform
- Word from Kevin Systrom: How the pivot to Stories helped Instagram
- Nielsen believe collaboration and accountability are crucial for facing into tomorrow’s media landscape
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